Soft-launch: Shrub & Co cocktail mixers

I just soft-launched this new site. Their product is not available quite yet but will be sold on the site soon. It’s a new kind of cocktail mixer – but also used for non-alcoholic drinks like sodas. Based on a traditional “shrub” : It is prepared with an acidic fruit base  pickled in vinegar and then sweetened with sugar and finally used as a mixer with spirits such as rum or vodka to make a rum-shrub or vodka-shrub.  

Shrub & Co elixirs add depth and complexity to your drinks with a clever combination of sweet and savory notes. Rescued from the obscurity of the colonial era and reimagined for today’s craft cocktail enthusiast, our shrubs enhance your favorite concoctions.

visit: Shrub & Co | Cocktail mixer