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Tag Archives: yelp

Fake reviews at Yelp, Amazon Books – authenticity engine details

An interesting new report from PBS NewsHour about fake reviews on Yelp and Bazaarvoice: They don’t mention the services that sell Facebook friends and other social media followers but that’s in the same dishonest ball park. Reminds me of Amazon’s decision to delete thousands of book reviews that generated an uproar — the company never […]

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Yelp: How to Respond to Negative Reviews in an Age Yearning for Authenticity

  I’ve had a couple clients recently who came to me with the issue of how to deal with negative reviews on Yelp. Yelp is such a powerful resource for consumers and can be a really great tool to build your business. It’s brought me alot of work and I appreciate that. But negative reviews […]

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Yelp: The Positive Side of Negative Reviews

This Yelp post has a funny video about a barbershop in LA that advertises its negative reviews. They have a healthy attitude about it. Three Things You Didn’t Know About Negative Reviews 1. Most reviews on Yelp are actually positive — about 85% are 3 stars or above. In fact, this is pretty consistent across […]

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Yelp negative reviews: Take a Deep Breath

I often hear from clients who are unhappy with negative reviews or missing reviews on Yelp. More often I hear small businesses that rave about what a boon Yelp has been to their bottom line. Here’s some advice for small business owners on what to do with those pesky negative reviews: The site removes reviews […]

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Ari’s checklist for small business website marketing

All these directories will help your SEO and Page Rank. Yelp – they have a very strong presence in San Francisco. Google local Yahoo local CitySearch which recently bought InsiderPages JudysBook SFstation Business Directory If you have a specific product that can be promoted try to submit to Daily Candy Make a free craigslist ad for […]

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Yelp Brings First US Augmented Reality App to iPhone Store

You’re suppose to SHAKE the phone, not swing or wave it. via Yelp Brings First US Augmented Reality App to iPhone Store .

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SEO: Search engine optimization: checklist

A quick checklist of “low hanging fruit” that I use as a guide for helping my clients promote their websites and grow their businesses.

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